Sell proof, not just print.
Add unit-level authentication to labels you already produce. No new inks, no retooling, no yield penalty. Your customers get labels that cannot be copied. You get a reason to own the contract for the next decade.
Printing labels is getting harder to sell.
Price pressure
Brands treat labels as a commodity and bid them out on cost.
Security on request
Brands now ask for anti-counterfeit features, and holograms keep getting copied.
The digital pivot
Track and trace talk pulls value away from print and into software.
Idanta changes that
Your label becomes the security feature. Print stays at the center of authentication.
Three reasons to add it now.
Win and keep brand contracts
Offer protection your competitors cannot match, on the same press and the same artwork.
A new per-unit revenue line
Charge for identity-enabled labels across every customer category, not only security print.
Cover the whole portfolio
Labels enrolled at your plant protect the brand at every contract manufacturer that uses them, with no camera at the brand’s site.
Partners on three continents.
We work with label makers, converters, brand protection companies and regional partners in four countries.
- 1United StatesA US brand protection and security label company
- 2MexicoA label manufacturer serving maquiladoras
- 3BrazilOur regional partner in Brazil
- 4IndiaOne of India’s largest flexible packaging converters
Partner questions
Do we need new inks, plates or presses?
No. Idanta reads the random fiber and ink structure that every label already has. You print exactly as you do today; a camera and edge processor read the labels on your line or rewinder. See the substrates we support.
Where does the enrollment camera go?
On your press, rewinder or inspection line, wherever labels pass at a steady speed. Our team surveys the line and installs the camera and processor.
Who owns the brand relationship?
You do. In an alliance, the converter sells identity-enabled labels to its brand customers and Idanta provides the technology and verification platform underneath. Rules for brands that both of us already serve are agreed up front.
What does it cost to get started?
Start with a demo. Our team will walk you through the commercial model and the next steps from there.
Why would a brand pay more for our labels?
Because the label becomes the security feature. Brands get counterfeit protection and diversion tracing without changing packaging, approving a new supplier or adding a tag. That is a reason to keep the contract with you.
Which regions are you working in?
We have alliances in India, the United States, Mexico and Brazil, and are open to converter alliances in other regions.
See it on your own labels.
Tell us about your plant. Our team will reply within two business days to set up a demo.
Thanks. We will reply within two business days.
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